Grounded with the simple mission to “do the most good,” the SIMA Humanitarian Fund (est. 2006) aims to raise funds and support for non-profit organizations that utilize surfing or boardsports to improve the quality of life, health and/or welfare of people in need.
ABOUT THE FLOAT COLLECTIVE
The FLOAT COLLECTIVE is a surf industry initiative centered around unique products, produced by the industry’s best brands and distributed by the industry’s most premium specialty retailers with the goal of giving back to those in need.
HOW RETAILERS CAN SUPPORT
Retailers support this initiative by showcasing and selling the FLOAT COLLECTIVE bracelet. Each sale of a bracelet makes a significant donation to the SIMA Humanitarian Fund.
HOW BRANDS CAN PARTICIPATE
SIMA member brands can support this initiative by producing products associated with the FLOAT COLLECTIVE and pay a 5% royalty on wholesale sales. Founding Partner brands pay $5,000 up front to receive preferential treatment and top billing in all communications.